We have an incredible opportunity for a Website Performance Manager to join our Digital Marketing team based in Nottingham This is a great chance for a technical wizard with a commercial mindset to build a career within a FTSE 50, market leading organization as key member of our digital marketing team.
Working across the UK and EMEA, you will manage a small team and be responsible for delivering and setting the customer experience across our B2B websites.
The role reports into Paul Sandey - Head of Acquisition who has worked in digital marketing for over a decade across multiple sectors and disciplines, bringing together the best of his agency experience, and as a lead of inhouse marketing teams. He is passionate about marketing having a purpose and being fully accountable for its actions. He champions his team and empowers them to be great at what they do best, and admires UX that turns visitors into customers and marketing that turns customers into advocates.
What is the Website Performance Manager responsible for?
You will manage a portfolio of around 20 websites across the UK and EMEA, working with local marketing managers in each market as well as translation agencies to localize the user experience.
You will challenge the norm and strive to deliver an industry leading experience grounded in insights from analytics and user testing tools.
You will work to our campaign and technical roadmap and will design and build compelling web experiences aimed at lead generation, working with stakeholders across the business to interpret marketing and product requirements to build a competitive view of our product portfolio. You can expect to be responsible for:
- Managing a small team with support from contractors and agencies as required, managing all requests for front end web changes (working with product managers and developers)
- Design and build website pages for products and campaigns
Understand, refine and enhance the website user journey with a constant improvement mindset
- Facilitate exploration, scoping and design workshops with stakeholders at all levels
- Define success criteria and KPI goals at different customer journey points
- Research and identify customer pain points and opportunities to improve the customer experience
- Scope and size customer experience improvements, build user stories and technical requirements for website and component development
What are we looking for?
You will champion human centered content and will work closely with your team and various stakeholders to deliver a first class user experience. You'll have an eye for the detail and will be someone who continually strives for improvement.
We're looking for someone with experience with HTML and CSS. Some experience with UX tools and an understanding of SERP and SEO would be ideal.
Whilst we're looking for technical expertise, you must be commercially minded and understand the commercial value of websites with the view to enhance the customer journey whilst increasing commercial performance across multiple regions, ensuring consistency and high standards.
Who are Experian?
We unlock the power of data to create opportunities for consumers, businesses and society. At life's big moments - from buying a home or car, to sending a child to university, to growing a business exponentially by connecting it with new customers - we empower consumers and our clients to manage their data with confidence so they can maximize every opportunity.
For more than 125 years, we've helped consumers and clients prosper, and economies and communities flourish - and we're not done.
Our 17,000 people in 37 countries believe the possibilities for you, and our world, are growing. We're investing in new technologies, talented people and innovation so we can help create a better tomorrow.
Could this be the role for you? Apply now to start your journey with Experian .
To learn more about our culture and what it's really like to work here, check out our LinkedIn and social media channels using the hashtags #ExperianLife and #ExperianWay.
Why choose us?
Our colleagues' health and wellbeing is a top priority for us, that's why our reward, benefits and wellbeing programmes are designed so you can come to work feeling your very best self. Our benefits focus on health, money and lifestyle so you can tailor your benefits to your own personal needs. Whether it's your physical and mental wellness, getting to work or planning for the future, we have a range of flexible options to have you covered!
We are committed to building an inclusive culture and to creating an environment where people can balance successful careers with their commitments and interests outside of work. Our flexible working practices support our belief that this balance brings long-lasting benefits for our business as well as our people. Some roles lend themselves to flexible options more than others, and if this is important to you, we are open to discussing agile working opportunities during the hiring process.