If you’d consider yourself a real self-starter and feel ready to take ownership of the Email Marketing Strategy for a thriving e-commerce business, then read on!
Our client is a successful e-commerce business based in spacious, modern offices in North Warwickshire. They have seen incredible growth during the last 10 years and continue to grow. Their online presence and digital marketing strategy is already really strong, and with a talented team of creative and marketing professionals pushing the boundaries every day to provide an extra special customer journey, this is a great time to join a growing team!
As the dedicated Email Marketing Executive, you will help shape and deliver the email marketing strategy. From content planning, to the creation, deployment and reporting, you’ll have a fully holistic approach to email marketing.
You’ll develop engaging email communications that drive web traffic, increase revenue and improve conversion rate. This all-encompassing email marketing role includes but is not limited to:
- Scope and develop new opportunities for deeper segmentation and targeting
- Responsible for weekly email schedule delivery (including briefing, creative sign off, deployment and reporting)
- Work with the in-house creative team to ensure emails are completed on time
- Provide reports, analytics, insights and recommendations for continued improvement of the email marketing strategy
- Creation of email visuals using HTML/CSS
You’ll also have a design eye and be comfortable using programmes such as Photoshop/Illustrator to create/tweak some digital assets (so if you’ve got a secret passion for graphic design but you don’t want to be a fully-fledged designer this is a great chance to flex those design muscles).
This is the perfect opportunity for you if you’re looking for a role where you can really make an impact, and where there is genuine opportunity for progression and growth. With a bit of a background in front end development (HTML and CSS will be vital) and an eye for design, you’ll also be commercially aware and have a solid understanding of email marketing as part of the wider marketing mix.
You’ll ideally have at least 18 months experience in a similar role developing, creating and managing email communications. If that sounds like you then send us your CV today!